{"id":8918,"date":"2025-04-20T18:13:05","date_gmt":"2025-04-20T18:13:05","guid":{"rendered":"https:\/\/art.bradley.edu\/will\/?p=8918"},"modified":"2025-04-20T18:13:05","modified_gmt":"2025-04-20T18:13:05","slug":"osf-completecare-55-brand-strategy-campaign","status":"publish","type":"post","link":"http:\/\/art.bradley.edu\/will\/2025\/04\/20\/osf-completecare-55-brand-strategy-campaign\/","title":{"rendered":"OSF CompleteCare 55+ Brand Strategy Campaign"},"content":{"rendered":"\n<p>Art306 Brand Experience students were required, in teams, to create a strategic campaign to promote awareness for a new hybrid care program through OSF, titled <strong>&#8216;CompleteCare 55+&#8217;<\/strong>. Presentation decks were then pitched to the &#8216;clients&#8217;. <em>Thank you Shelly and co. for a wonderful, challenging, brief.<\/em><\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/art.bradley.edu\/will\/files\/2025\/04\/IMG_1540.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" data-id=\"8920\" src=\"https:\/\/art.bradley.edu\/will\/files\/2025\/04\/IMG_1540.jpg\" alt=\"\" class=\"wp-image-8920\" srcset=\"http:\/\/art.bradley.edu\/will\/files\/2025\/04\/IMG_1540.jpg 768w, http:\/\/art.bradley.edu\/will\/files\/2025\/04\/IMG_1540-225x300.jpg 225w\" sizes=\"auto, (max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/art.bradley.edu\/will\/files\/2025\/04\/IMG_1547.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" data-id=\"8919\" src=\"https:\/\/art.bradley.edu\/will\/files\/2025\/04\/IMG_1547.jpg\" alt=\"\" class=\"wp-image-8919\" srcset=\"http:\/\/art.bradley.edu\/will\/files\/2025\/04\/IMG_1547.jpg 768w, http:\/\/art.bradley.edu\/will\/files\/2025\/04\/IMG_1547-225x300.jpg 225w\" sizes=\"auto, (max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/art.bradley.edu\/will\/files\/2025\/04\/IMG_1554.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" data-id=\"8923\" src=\"https:\/\/art.bradley.edu\/will\/files\/2025\/04\/IMG_1554.jpg\" alt=\"\" class=\"wp-image-8923\" srcset=\"http:\/\/art.bradley.edu\/will\/files\/2025\/04\/IMG_1554.jpg 768w, http:\/\/art.bradley.edu\/will\/files\/2025\/04\/IMG_1554-225x300.jpg 225w\" sizes=\"auto, (max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/art.bradley.edu\/will\/files\/2025\/04\/IMG_1568.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" data-id=\"8922\" src=\"https:\/\/art.bradley.edu\/will\/files\/2025\/04\/IMG_1568.jpg\" alt=\"\" class=\"wp-image-8922\" srcset=\"http:\/\/art.bradley.edu\/will\/files\/2025\/04\/IMG_1568.jpg 768w, http:\/\/art.bradley.edu\/will\/files\/2025\/04\/IMG_1568-225x300.jpg 225w\" sizes=\"auto, (max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/art.bradley.edu\/will\/files\/2025\/04\/IMG_1575.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" data-id=\"8924\" src=\"https:\/\/art.bradley.edu\/will\/files\/2025\/04\/IMG_1575.jpg\" alt=\"\" class=\"wp-image-8924\" srcset=\"http:\/\/art.bradley.edu\/will\/files\/2025\/04\/IMG_1575.jpg 768w, http:\/\/art.bradley.edu\/will\/files\/2025\/04\/IMG_1575-225x300.jpg 225w\" sizes=\"auto, (max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/art.bradley.edu\/will\/files\/2025\/04\/IMG_1582.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" data-id=\"8921\" src=\"https:\/\/art.bradley.edu\/will\/files\/2025\/04\/IMG_1582.jpg\" alt=\"\" class=\"wp-image-8921\" srcset=\"http:\/\/art.bradley.edu\/will\/files\/2025\/04\/IMG_1582.jpg 768w, http:\/\/art.bradley.edu\/will\/files\/2025\/04\/IMG_1582-225x300.jpg 225w\" sizes=\"auto, (max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/><\/a><\/figure>\n<\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>We are dedicated to creating connections that inspire healthy living. OSF CompleteCare 55+ is personalized primary care that fits your lifestyle with in-person and virtual care options. It includes 24\/7 access to your care team, remote monitoring for ongoing health conditions and health education, empowering you to manage your health and focus on what matters most \u2013 <strong>living your best life.<\/strong><\/li>\n\n\n\n<li>We know you\u2019re busy, so we\u2019re simplifying primary care. Managing ongoing health conditions doesn\u2019t have to feel overwhelming. With OSF CompleteCare 55+, you\u2019ll enjoy flexible, easily accessible care options that fit your schedule, so you can interact with your care team when and where it\u2019s most convenient for you.<\/li>\n\n\n\n<li>OSF CompleteCare 55+ streamlines your health care experience with dedicated care navigators and pre-visit coordination, ensuring every appointment maximizes your time while connecting you seamlessly to the services you need.<\/li>\n\n\n\n<li>With OSF CompleteCare 55+, proactive care means personalized care plans, options for remote monitoring and tailored support to keep you healthy, active and able to enjoy life.<\/li>\n<\/ul>\n\n\n\n<!--more-->\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"http:\/\/art.bradley.edu\/will\/files\/2025\/04\/thayer_OSF55.pdf\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"906\" src=\"http:\/\/art.bradley.edu\/will\/files\/2025\/04\/TannerVicAinsley.png\" alt=\"\" class=\"wp-image-8911\" srcset=\"http:\/\/art.bradley.edu\/will\/files\/2025\/04\/TannerVicAinsley.png 1024w, http:\/\/art.bradley.edu\/will\/files\/2025\/04\/TannerVicAinsley-300x265.png 300w, http:\/\/art.bradley.edu\/will\/files\/2025\/04\/TannerVicAinsley-768x680.png 768w\" sizes=\"auto, (max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"http:\/\/art.bradley.edu\/will\/files\/2025\/04\/Brazel_Castro_OSF-55.pdf\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"796\" src=\"http:\/\/art.bradley.edu\/will\/files\/2025\/04\/BrazelCastro.png\" alt=\"\" class=\"wp-image-8910\" srcset=\"http:\/\/art.bradley.edu\/will\/files\/2025\/04\/BrazelCastro.png 1024w, http:\/\/art.bradley.edu\/will\/files\/2025\/04\/BrazelCastro-300x233.png 300w, http:\/\/art.bradley.edu\/will\/files\/2025\/04\/BrazelCastro-768x597.png 768w\" sizes=\"auto, (max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"http:\/\/art.bradley.edu\/will\/files\/2025\/04\/SietGolde_OSF55.pdf\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"697\" src=\"http:\/\/art.bradley.edu\/will\/files\/2025\/04\/SietGolde.png\" alt=\"\" class=\"wp-image-8909\" srcset=\"http:\/\/art.bradley.edu\/will\/files\/2025\/04\/SietGolde.png 1024w, http:\/\/art.bradley.edu\/will\/files\/2025\/04\/SietGolde-300x204.png 300w, http:\/\/art.bradley.edu\/will\/files\/2025\/04\/SietGolde-768x523.png 768w\" sizes=\"auto, (max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"http:\/\/art.bradley.edu\/will\/files\/2025\/04\/DagenaisCedillo_OSF55.pdf\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"688\" src=\"http:\/\/art.bradley.edu\/will\/files\/2025\/04\/DagenaisCedillo.png\" alt=\"\" class=\"wp-image-8908\" srcset=\"http:\/\/art.bradley.edu\/will\/files\/2025\/04\/DagenaisCedillo.png 1024w, http:\/\/art.bradley.edu\/will\/files\/2025\/04\/DagenaisCedillo-300x202.png 300w, http:\/\/art.bradley.edu\/will\/files\/2025\/04\/DagenaisCedillo-768x516.png 768w\" sizes=\"auto, (max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"http:\/\/art.bradley.edu\/will\/files\/2025\/04\/HickeyRiveraEads_OSF55.pdf\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"637\" src=\"http:\/\/art.bradley.edu\/will\/files\/2025\/04\/TatumKeiraMercedes.png\" alt=\"\" class=\"wp-image-8907\" srcset=\"http:\/\/art.bradley.edu\/will\/files\/2025\/04\/TatumKeiraMercedes.png 1024w, http:\/\/art.bradley.edu\/will\/files\/2025\/04\/TatumKeiraMercedes-300x187.png 300w, http:\/\/art.bradley.edu\/will\/files\/2025\/04\/TatumKeiraMercedes-768x478.png 768w\" sizes=\"auto, (max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"http:\/\/art.bradley.edu\/will\/files\/2025\/04\/Hudson-Opengo-and-Pastrana-OSFCompleteCare55.pdf\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"812\" src=\"http:\/\/art.bradley.edu\/will\/files\/2025\/04\/HudsonOpengoPastrana.png\" alt=\"\" class=\"wp-image-8906\" srcset=\"http:\/\/art.bradley.edu\/will\/files\/2025\/04\/HudsonOpengoPastrana.png 1024w, http:\/\/art.bradley.edu\/will\/files\/2025\/04\/HudsonOpengoPastrana-300x238.png 300w, http:\/\/art.bradley.edu\/will\/files\/2025\/04\/HudsonOpengoPastrana-768x609.png 768w\" sizes=\"auto, (max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/><\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Art306 Brand Experience students were required, in teams, to create a strategic campaign to promote awareness for a new hybrid care program through OSF, titled &#8216;CompleteCare 55+&#8217;. Presentation decks were then pitched to the &#8216;clients&#8217;. Thank you Shelly and co. for a wonderful, challenging, brief.<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-8918","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"http:\/\/art.bradley.edu\/will\/wp-json\/wp\/v2\/posts\/8918","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/art.bradley.edu\/will\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/art.bradley.edu\/will\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/art.bradley.edu\/will\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"http:\/\/art.bradley.edu\/will\/wp-json\/wp\/v2\/comments?post=8918"}],"version-history":[{"count":1,"href":"http:\/\/art.bradley.edu\/will\/wp-json\/wp\/v2\/posts\/8918\/revisions"}],"predecessor-version":[{"id":8925,"href":"http:\/\/art.bradley.edu\/will\/wp-json\/wp\/v2\/posts\/8918\/revisions\/8925"}],"wp:attachment":[{"href":"http:\/\/art.bradley.edu\/will\/wp-json\/wp\/v2\/media?parent=8918"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/art.bradley.edu\/will\/wp-json\/wp\/v2\/categories?post=8918"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/art.bradley.edu\/will\/wp-json\/wp\/v2\/tags?post=8918"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}