Background: Last fall Cordus Pearce committed suicide. Cord was a great 16 year old who attended Morton High School. Needless to say his family and friends were all devastated. The family don’t want this to be the end of Cord and want his memory and name to live on and help others in need. As part of this brief they asked the students to design apparel (hoodies, shirts, caps etc.) that people can purchase, and would like the proceeds to go to different organizations related to Suicide Awareness.
The main part of the assignment was the creation of a logo or brand mark. Something unique, impactful, thoughtful – perhaps something that he was known for (eg his crazy hair), but most importantly of all it should reach out and connect/engage with those who see it.
Here are a small selection of those logo/brand marks designed and submitted by my graphic design students.